Matthew Frank is the Director of Technology Evangelism over at Blackthorn.io. In this interview, we share some mutual opinions and experiences on evangelizing technology, especially Salesforce, and the impact it can have on the community.

 

Being a natural showman, he came into evangelism easily and combined it with a love for marketing. He puts the customer at the center of every project he does. 

 

Tune in to hear more from Matthew about his vast experience and what his current role looks like, including various aspects of event management.

 

Show Highlights:

• Why learning Apex is key to getting into the Salesforce ecosystem.
• How Matthew found his way into marketing.
• What Blackthorn.io does.
• What Matthew does day-to-day in his Director role.
• His unique perspective on the beginning of the pandemic.
• What he’s learned about how to host successful virtual events since the pandemic began.
• How Salesforce can help you improve your attendee experience when you host virtual events.

 

Links:

• Matthew on Linkedin: https://www.linkedin.com/in/matthewlfrank/
• Matthew Trailblazer: https://trailblazer.me/id/mfrank12