Facebook Ads don't work...

If you are shit at them!

Facebook Ads dpn't work if you don't if you don't know who you are targeting

Facebook Ads don't work if you don't persuade or attract people with your offer or your products or your copy or your images or your landing page!

Facebook Ad's don't work if you don't persuade or attract people to give a s*** and click your ad

Facebook Ads don't work if you don't grab people's attention- you're competing with pictures of pizza oozing with cheese, puppies doing something cute and photos of people's previous ex's and current partner's and potential future partners

Facebook Ads don't work if you don't give it enough 'juice' (aka money and/or time) 

Facebook Ads don't work if you stress over tiny minutiae without getting the whole purpose and structure of a campaign right!

Facebook Ads don't work... if you are shit at them!

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