The 'Brand U' Podcast

13: Grow Your Brand with LinkedIn Queen: Sam Rathling


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Our guest today is Sam Rathling, one of the world's experts in social selling strategies, LinkedIn trainer, and the author of the book Linked Inbound.

Today we spoke about how to use LinkedIn for business, and what you need to do to make it work.

What You Will Learn In This Episode:  The advantages of LinkedIn for growing visibility, building credibility and creating a personal brand.

What is SSI number, i.e. Social Selling Index and how this sales tool can help you Tips for keeping active and posting consistently on the platform to reach people in your ideal target market.

 Top 3 things to do for success on LinkedIn  – build your brand, your pipeline, and your relationships  Now go check out Sam’s book Linked Inbound and implement those strategies in order to create the best business in your space on the planet. Resources:

Connect with Sam Rathling:  https://www.linkedin.com/in/samrathling-linkedinexpert

Instagram:  http://instagram.com/samrathling

Facebook: https://www.facebook.com/samantharathling

Linked Inbound: 8 Social Selling Strategies to Generate Leads on LinkedIn by Sam Rathling and Marcus Cauchi, https://amzn.to/2BhRRmP  

Linkedin Sales Navigator: www.linkedin.com/sails/ssi
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The 'Brand U' PodcastBy Jack Wicks & Chris Taylor