Joe Holder is a Nike Master Trainer and Run Coach with Nike, a Fitness and Wellness columnist for GQ Magazine, Founder of The Ocho System (OS), and Co-Founder of System of Service.

We talk about his current relationship with running, zagging from the Marathon craze, bringing back the mile, Training like Emil Zatopek, Columbus culture in health/wellness, his 10 Year plan, how to stop runners from getting injured, planting the seed for his first Triathlon, bodybuilding while trying to break 2:30, documenting vs. content creation, and more.