Robert Blankenship started Bayonet Plumbing in 1977. Today the organization has grown to nearly 1000 employees and hundreds of service trucks on the road. The business is still run by the Blankenship family including Robert's son and daughter-in-law Kris. In this episode, Kris shares the principles that have enabled Bayonet to scale far beyond what most small businesses achieve. She talks about the risks they've taken and the not always easy or obvious choices they made to differentiate Bayonet in the crowded home services vertical. These lessons can be applied to almost any business, large or small.