No one likes to think they're a stereotype, but we're all swayed by them more than we realise – and marketers know this. So what can we do to side-step the stereotyping effect and spend how we choose?

Support the show with a donation or affiliate purchase

Buy us a coffee

In the UK or Spain and need to complete a tax return? Get 10% off at TaxScouts

Check out our Bookshop.org store

Hosted on Acast. See acast.com/privacy for more information.