Isaac Deutsch is the co-founder and CEO of WaiveCar, a ride sharing company offering free use of a fleet of electric cars, each with an LCD display on top for advertising. Isaac comes from the real estate world where he worked on both commercial and residential projects. He took that passion and molded into a new kind of business.

Isaac describes the brainstorm behind WaiveCar, what's it like to be on Shark Tank and get a deal! as well as gives us a window into the tech startup world, which is fascinatingly different than the small business world not only in the day to day, but the entire business model.