Do you really need a website? Do you really need your own domain and a place to call home?

With platforms like Facebook trying to be your home and creating systems and services that basically fulfill all of your business needs, why should you have your own website? Well, let’s first talk about what platforms like Facebook are offering and will be offering in the future.

Facebook is going to be much more than just a platform where you deliver a message to your customer or your audience.

It’s going to be an ecommerce platform, meaning you can sell your products right there on your Facebook page and people can buy them in a single click. It’s going to be just like Amazon.

They’re going to provide those systems and the platform to you, which means you get to sell things without doing any of the work. It sounds really enticing, but why would you not want to do this?

First of all, you lose a cut to Facebook. That’s part of the reality. The other thing is: where do people go to find you?