High Tide, the company responsible for Canna Cabana, the largest cannabis retail brand in Canada with over 190 retail locations, has officially entered the German cannabis market with its recent acquisition of Purecan- a German manufacturer and distributor with a license to import cannabis. They also announced they are actively seeking to participate in Germany's pilot retail program scheduled to launch in 2025, hoping to bring their Canna Cabana retail brand to Germany. High Tide's Chief Communications Officer, Omar Khan, joins the Mary Jane Society podcast to discuss this exciting expansion into the German market and discuss their multi-pronged approach to its global business strategy.

https://hightideinc.com/

The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal. 

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