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BOMANI Cold Buzz is the first of its kind alcohol-infused cold brew coffee, formulated with naturally
lower-calorie, gluten-free alcohol. Crafted with ethically sourced 100% Arabic Coffee, BOMANI is
sugar-free, carb-free, dairy-free, non-GMO, vegan, and kosher.
We sit down with BOMANI co-founders Sam Madani, Kai Drewry and Amin Anjedani to talk all about their journey as entrepreneurs and the creation of BOMANI.
4:13 Working in investment banking in NYC & where the concept and name for BOMANI was born
10:24 – How to product was developed and created
13:00 - An opportunity to become leaders in the space and taking a healthy spin on alcohol
17:00 - When & how BOMANI went from an idea to business
19:23 – How to find people to motivate you
20:30 – Consumer proof, testing, and deciding on branding
24:00 - Navigating a business with 3 co-founders + working with a business psychologist for a healthy co-founder relationship and mental health
28:20 COVID pivots and how they have stepped up
35:00 How they have combated the major age gap in the alcohol industry
43:45 Their WHY behind building BOMANI
47:50 Major sacrifices made during the journey
55:30 Hearing no’s
BOMANI Cold Buzz is the first of its kind alcohol-infused cold brew coffee, formulated with naturally
lower-calorie, gluten-free alcohol. Crafted with ethically sourced 100% Arabic Coffee, BOMANI is
sugar-free, carb-free, dairy-free, non-GMO, vegan, and kosher.
We sit down with BOMANI co-founders Sam Madani, Kai Drewry and Amin Anjedani to talk all about their journey as entrepreneurs and the creation of BOMANI.
4:13 Working in investment banking in NYC & where the concept and name for BOMANI was born
10:24 – How to product was developed and created
13:00 - An opportunity to become leaders in the space and taking a healthy spin on alcohol
17:00 - When & how BOMANI went from an idea to business
19:23 – How to find people to motivate you
20:30 – Consumer proof, testing, and deciding on branding
24:00 - Navigating a business with 3 co-founders + working with a business psychologist for a healthy co-founder relationship and mental health
28:20 COVID pivots and how they have stepped up
35:00 How they have combated the major age gap in the alcohol industry
43:45 Their WHY behind building BOMANI
47:50 Major sacrifices made during the journey
55:30 Hearing no’s