The Customer Experience Podcast

136. So, You've Just Been Named VP of CX... Now What? w/ Logan Lyles


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Everyone’s looking to you as the new dedicated CX leader to structure the customer experience. What are your two functions? What three practices will help you achieve them?
In this episode, I interview Logan Lyles, VP of Customer Experience at Sweet Fish Media, about being the pioneer of the CX role at his company.

Logan & I talked about:

- How our mutual friend James Carbary introduced us in Colorado Springs

- The two halves of Logan’s CX team: customer success and content production

- What the first 90 days as VP of CX looked like

- Why incorporate video into your internal and external messaging

Check out these resources we mentioned during the podcast:

- B2B Growth

- SweetFishMedia.com

- Riverside.fm

- Sounder.fm

- Megan Bowen on LinkedIn

- James Carbary on LinkedIn

- Never Lose a Customer Again by Joey Coleman

Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.
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