High Tech Freedom Sales Podcast

137 - Crafting an Effective Sales Coverage Plan - For Sales Leaders

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In this episode, we discuss the framework for a sales leader to build a sales coverage model. Even if you are a field seller, you may move up the ranks and be required to own or participate in a sales coverage plan for a company.  Listen to a few tips provided from a CRO friend of mine.

 

Highlights include:

 

  1. Market segmentation
  • Addressable market strategies
  • Define the right sales activities for each segment
  • Measuring the right activity for performance
  • Managing coverage ratios
  • Iterating your plan
  • Technology tools

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    Do you have experience in this area and have lessons learned that you would like to share?

    Come join Chris as a guest on the podcast.

     

    Enter our monthly drawing for an insulated High Tech Freedom tumbler - www.hightechfreedom.com/mug

     

    Host Contact Information - Chris Freeman

    LinkedIn - http://linkedin.com/in/chrisfreeman

    Facebook - https://www.facebook.com/chris.freeman.9461

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    High Tech Freedom Sales PodcastBy Chris Freeman
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