Social media and growing your brand can be a powerful thing for you as a professional, making connections and opening doors you never thought were possible. I take you through my stories, lessons, and experiences about how to maximize and crush your social media. Understanding your reason, knowing what category you want to fall into, and my 5 action steps are all in this episode.

0:44 Storytime about you never know who's seeing your social media and the positives that can come from it

2:09 Really understanding what's the point of social media for you as a professional

2:55 Using the 5-minute summary test and seeing which of the 4 social media categories you want to fall into

5:20 My own social media as an example

7:06 Setting the right expectations for your social media, understanding the minimums

11:30 Diving into each popular social media platform and which makes sense for you: media type, length, audience, and reach

11:56 Instagram, Twitter, TikTok, Facebook

14:51 LinkedIn, YouTube, your website, podcasts

17:43 3 questions to bring it all together

18:23 My 5 bullet point action steps to kickstart your social media as as professional

Instagram/Twitter: @CoachBigToe

Link: Episode on YouTube