AnalyticsToday Podcast

14 - 7 Actionable Lessons from the 2016 State of Marketing Research


Listen Later

Every year, SalesForce releases a report call the "State of Marketing". They survey thousands of marketers each year and compile the findings into a content heavy report. This year the goal of the survey was to understand:1. Macro and micro trends influencing and changing the role of marketing.2. How different types of marketing teams approach marketing intelligence and customer experience3. New developments in the digital marketing industry.In this podcast, we are going to take seven insights from the report and present it in an actionable format for our listeners so you can apply the research directly to your business.

Support the show

Follow us on Twitter @sameerkhan or @jeremyaroberts or leave us a review on iTunes: https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732

Subscribe to our free AI to ROI newsletter

Consult with us


www.analyticstodaypodcast.com

...more
View all episodesView all episodes
Download on the App Store

AnalyticsToday PodcastBy Jeremy Roberts and Sameer Khan