I continue my conversation with Alex. We discuss how he calculates COGS (Cost of Goods Sold), how he measures success in his business, how the pandemic affected his sales and how he pivoted to survive.

https://mudgear.com/

⁠⁠https://f3gear.com/

⁠⁠https://fiagear.com/⁠⁠

https://seatshield.com/⁠⁠

https://gripsocks.com/⁠

⁠https://www.instagram.com/mudgear/⁠

⁠⁠⁠⁠⁠https://lifeofafounder.com/⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠https://www.facebook.com/profile.php?id=100091545357028&mibextid=ZbWKwL⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠https://twitter.com/LifeOfAFounder⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠https://www.instagram.com/lifeofafounderpodcast/⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠https://www.tiktok.com/@lifeofafounder⁠⁠⁠