<p>Pricing and positioning is often thought of as the domain of marketers and sales teams. But both have a huge impact on finance, and CFOs need to know the process. We spoke with consultant and pricing expert Brendan Dell about brand and positioning as key growth levers for high-growth companies.</p>

Pricing and positioning is often thought of as the domain of marketers and sales teams. But both have a huge impact on finance, and CFOs need to know the process. We spoke with consultant and pricing expert Brendan Dell about brand and positioning as key growth levers for high-growth companies.

#14 How Leading Companies Use Pricing as a Growth Lever with Brendan Dell

CFO Yeah! brings you up close with finance leaders in the world's most exciting, fastest-growing companies. In this podcast, you meet CFOs who believe that finance is another key driver for growth - just as vital as sales and marketing. We explore the changing nature of the CFO role, what makes finance teams successful, and how finance can be an effective business partner for growth.

CFO Connect is a global community and resource hub for finance leaders, created by Spendesk.

Business

Technology

CFO Yeah! brings you up close with finance leaders in the world's most exciting, fastest-growing companies. In this podcast, you meet CFOs who believe that finance is another key driver for growth - just as vital as sales and marketing. We explore the changing nature of the CFO role, what makes finance teams successful, and how finance can be an effective business partner for growth. CFO Connect is a global community and resource hub for finance leaders, created by Spendesk.

Share #14 How Leading Companies Use Pricing as a Growth Lever with Brendan Dell

Sign up to save your podcasts

#14 How Leading Companies Use Pricing as a Growth Lever with Brendan Dell

#14 How Leading Companies Use Pricing as a Growth Lever with Brendan Dell