A recent survey shows that 40% of admissions officers reported to have looked at a candidate's social media while reviewing his/her application, a trend that is expected to continue and even grow in the coming years. What does this mean for you? We invited Taylor Siebert, co-founder of Class Intercom and social media expert, to weigh in on how you can use social media to your advantage as you position yourself holistically during the application process.

In this episode we discuss:

• Why and how you should take an audit of your current social media presence
• Thinking through who you are, how you want to come across to admissions officers, and why it's important to be authentically you
• Whether or not you should "scrub" your social media to get rid of negative things from your past (hint: it depends on the story you're trying to tell)
• Why LinkedIn is the most untapped and potentially useful social media platform right now
• Which social media platforms you should focus on
• What it means to be a “digital leader”
• Why social media is such a valuable tool as an entrepreneur and how to use it to your advantage
• And more!

Social media, when done right, can be an asset for you as you're applying to college or graduate school and in your career beyond. This interview will show you how.

For more information about social media strategy or to connect with Taylor directly, visit https://classintercom.com.

FROM THE MAILBAG

This week's "From the Mailbag" segment answers the question, "How can I practice for the analytical writing (essay) portion of my exam?"

Here are the resources referenced in my response:

1. Sample Issue Essay prompts: https://www.ets.org/gre/revised_general/prepare/analytical_writing/issue/pool
2. Sample Issue Essay responses + scoring: https://www.ets.org/gre/revised_general/prepare/analytical_writing/issue/sample_responses
3. Sample Argument Essay prompts: https://www.ets.org/gre/revised_general/prepare/analytical_writing/argument/pool
4. Sample Argument Essay responses + scoring: https://www.ets.org/gre/revised_general/prepare/analytical_writing/argument/sample_responses

A DOSE OF MOTIVATION

"First say to yourself what you would be; and then do what you have to do." -- Epictetus

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