Lessons From A Podcaster

#14 - Overcoming the challenges of podcasting & community building as a Mom


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In this podcast episode, Tara Clark, the creator of the "Modern Mom Probs" podcast and Instagram community, discusses her journey from starting an Instagram account on motherhood in 2017 to launching a successful podcast in 2022. She reflects on the initial underestimation of the work involved in podcasting and the evolution of her content from humor to serious parenting issues. Tara also talks about the challenges of transitioning her Instagram followers to podcast listeners and the importance of community building.


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Links & Resources


Canva : https://www.canva.com/

Modern Mom Probs (podcast): https://fr.everand.com/podcast-show/594939662/Modern-Mom-Probs

LinkedIn: https://www.linkedin.com/in/tara-clark-27a496228/

Twitter: https://twitter.com/Modern_MomProbs

Instagram : https://www.instagram.com/modernmomstylebox/

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Roblox: https://www.roblox.com/

Facebook: https://web.facebook.com/modernmomstylebox/

TikTok: https://www.tiktok.com/@modernmomstylebox

YouTube: https://www.youtube.com/@modernmomprobs

Website : https://www.modernmomstylebox.com/


Timestamps


**The challenges of podcasting (00:01:01)**

Tara's initial perception of podcasting, the surprise of its workload, and the evolution of her understanding.

**Starting the business (00:05:00)**

Tara's decision to start an Instagram account and the unexpected success leading to the podcast.

**Impact on business and community niche (00:06:34)**

The challenges of bringing Instagram followers to the podcast and understanding audience preferences.

**The power of "modern" (00:10:33)**

The significance of the word "modern" in connecting with a wider audience and its impact on community growth.

**Researching parenting topics (00:12:03)**

Tara's approach to researching parenting topics and the role of authors in providing insights for her show.

**Game-changing conversations (00:13:11)**

The impact of significant conversations on parenting and the challenges faced during podcast production.

**Podcast production challenges (00:15:03)**

Tara's experience with technical difficulties during podcast production and the need for self-compassion in such situations.

**Authenticity in Podcasting (00:17:30)**

Tara contrasts her authentic podcast style with the performative nature of social media.

**Engagement and Promoting Podcast on Social Media (00:18:41)**

Tara shares her strategy of creating video clips and leveraging LinkedIn for podcast promotion.

**Building Community on Instagram (00:23:14)**

Tara emphasizes the importance of community building and nurturing on social media.

**Content Creation and Engagement (00:23:55)**

Tara explains the significance of creating resonating content and prioritizing comments and shares over likes.

**Impact of Social Media on Youth (00:29:21)**

Tara highlights the importance of open dialogue and parental guidance in managing children's exposure to social media content.

**Fostering Trust in Parent-Child Relationship (00:30:00)**

Discussion on fostering trust between parents and children to encourage open communication and address sensitive topics.

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