Wondering if it's really worth it to discount that offer or straight up do it for free? In this episode I share a few of the lessons I learned from beta testing, discounting and more. THIS was what I wish I heard a year ago or two years ago to get me to take more action much sooner. 

To learn more about the action you can take today to round out the research portion of your process so you can start to execute with confidence visit https://zaniyyaheblue.com/marketingops to view my free training on where to start and what to do next.

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