As lawyers, we strive for perfection in our work - details are crucial to our practice - but in running a business, the perfect is often the enemy of the good. This is especially true with marketing our businesses, where experimentation and a willingness to try new things can really set you apart and deliver results. We're joined by Ryan McKeen of Connecticut Trial Firm and author of Tiger Tactics, to discuss his take on novel marketing efforts and give some great tips on getting social media traction.

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