Embark on a journey through the evolution of franchising as Joe Mathews, a veteran since 1985 as well as Founder and CEO of Franchise Performance Group (FPG), shares his invaluable insights in this exclusive interview. Joining forces with FPG, a trusted full-service outsourced franchisee recruitment solution, Joe brings forth a wealth of experience having collaborated with over 140 franchise brands, with a remarkable track record of more than half consistently gracing the Entrepreneur 500 list. Explore key milestones in the initiation of franchising, unraveling the secrets behind the success of thriving franchises. Delve into the intricate dynamics of selling and buying franchises, and discover compelling case studies illustrating the blueprint for successful franchise growth. Joe doesn't just reflect on the past; he offers a visionary outlook on the future of franchising. Gain unique perspectives on profitability goals set for franchisees and essential considerations for prospective franchisees navigating the challenging terrain of brand selection. Throughout the interview, Joe emphasizes the critical role of talent acquisition for franchisors, underscoring the paramount importance of leadership in the dynamic landscape of the franchise industry.

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