Anna Middleton (London, UK) describes what she views as the optimal interrelationship between dentist, hygienist and therapist and the role of social media in building her brand. Guided Biofilm Therapy is also discussed. 

Anna is a dedicated and passionate award-winning dental hygienist and therapist. She started London Hygienist with the mission to change the way oral health care is delivered to patients.
 Anna studied at the Eastman Dental Hospital and graduated in 2015 and as a dental therapist from the university of Essex in 2021. 

 Since qualifying, Anna has attracted an ever-growing and loyal customer base from the public, press and celebrities alike. This – along with her superior and unrivalled dental service in the heart of London - means Anna is regarded as one of the most popular and sought-after hygienists in London and a rising star within the industry.
 
 Anna is a key opinion leader for Philips and Orascoptic, a global Guided Biofilm Therapy (GBT) ambassador for EMS Dental and Swiss Dental Academy trainer, and an ambassador for the British Society of Dental Hygiene and Therapy as well as the British Society of Periodontology. Anna lectures and writes regularly for both industry and consumer press.

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