Sales Transformation

#143 S2 Episode 12 - Social Worker to Helping Sistas Get Close to the Juice with Cherilynn Castleman


Listen Later

Get your FREE Vidyard account and bonus Video Sales Process Playbook here!

HIGHLIGHTS

01:14 Cherilynn's start in sales and why she went into the business

03:14 The importance of getting good in sales and why you should be excited about it

07:14 Asking the right questions to get things done and how it improves everything

10:07 How the pandemic has equaled the playing field

17:37 How to support and connect with Cherilynn has invested her time and resources in

QUOTES

02:45 "If you have to had to sell a 16-year-old on why to get in bed and go to school in the morning, you can sell anything to anybody."

08:01 "You know what I'd like to know? I said, what is your wish for your team when it comes to this? What is your wild wish? And what is your fantasy?"

09:10 "The huge learning lesson there is that people are just people, and if you become, you know, a lot of people struggle with going into conversations like that. Or with people at that level where they don't consider themselves as equal. Which is a lack of confidence."

11:39 "The key thing there is, you know, a lot of people in sales tend to think oh I can help everybody or everybody is my client and that's not true. Being able to have those types of conversations to say hey is this a relationship where I can add some value or maybe it's not." 

20:17 "If you criticize people you raise their defensiveness, but if you challenge people you raise their game."

Learn more about Cherilynn in the link below: 

  • Website - https://sistasinsales.com/
  • Website - https://postpandemicselling.com/
  • Website - https://cherilynncastleman.com/

If you enjoy the Sales Transformation Podcast, please subscribe, share, and send us your feedback. Please make sure to rate us and leave a review on Apple. 

Learn more about Collin in the link below: 

  • LinkedIn - https://www.linkedin.com/in/collin-saleshustle/

Also, you can join our community by checking out @salescast.community. If you're a sales professional looking to take your career to greater heights, please visit us at https://salescast.co/ and set a call with Collin and Chris.

...more
View all episodesView all episodes
Download on the App Store

Sales TransformationBy Leadium

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

55 ratings