Scott and Michelle review the previous tips

Michelle explains why you need to set up communication to win

Michelle defines “rapport”

Michelle explains that clients buy the relationship and don't want to feel like a commodity

Michelle goes over keywords to remember for building rapport

Scott and Michelle give an example of how to build common ground with a client

Scott and Michelle discuss learning styles

Michelle tries to figure out Scott's learning style

Michelle gives example questions to learn learning styles

Michelle stresses the importance of keeping it personal to build rapport and to be unique

Scott and Michelle discuss problems in the industry surrounding rapport

They wrap up and give a teaser for part 4