Part 2 in a series on win-win negotiation. This episode explains the process of principled negotiation and answers two key questions for any negotiation:

• What determines your negotiating strength?
• How do you create value in a negotiation?

Show Notes

• Getting to Yes by Fischer and Ury
• Episode 144 Win-Win Negotiation Part 1: Communication
• Episode on Negotiation from 2012
• Best Alternative To A Negotiated Agreement
• Dovetailing in negotiations