WAM

#149 Going About Finding Funding the Smart Way with Christine Howard


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The world of startup funding is an exciting and sometimes overwhelming arena to enter. Here on the WAM podcast today, Rosemary Coates interviews Christine Howard, who is the founder and CEO of E.B. Howard Consulting as well as StartupFundHub.com! In her work, Christine helps startups find and apply for non-dilutive funding and she gives a helpful explanation of dilutive funding, how it works, and why they steer away from it. We have a great conversation about the ins and outs of the industry, and our guest does a brilliant job of simplifying some potentially daunting queries, while also underlining the volatility and unpredictability that comes with seeking capital. We talk about useful tools and strategies, with Christine emphasizing the need for thoroughly-checked writing and well-managed timeframes around deadlines! The conversation also covers ethics, and our guest makes the simple point that staying on the right side of the law is imperative to your future success. Listeners can also expect to hear Christine's thoughts on looking for funding right now, whether it is a good time or not, and what the next year or two might look like with a rise in post-COVID funds. Tune in hear it all!
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