ACT LOCAL Marketing for Small Business Podcast

149: Shel Horowitz – Guerrilla Marketing to Heal the World


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For over a decade, Shel Horowitz, “The Transformpreneur,” has been showing business owners how to be more profitable by being green and ethical. Shel shows businesses how to go green affordably and effectively. He show you how to market that green commitment effectively to win new customers, turn those customers into fans, and turn those fans into ambassadors for you. Recently, he’s focused on the profit motive as a powerful tool for turning hunger and poverty into sufficiency, war into peace, and catastrophic climate change into planetary balance. Shel is an international speaker, transformational business consultant, and the multiple-award-winning author of ten books, including the long-running category bestseller Guerrilla Marketing Goes Green and the brand new Guerrilla Marketing to Heal the World (both co-authored with Jay Conrad Levinson, Father of Guerrilla Marketing).
Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.
Guerrilla Marketing to Heal the World – Shel Horowitz
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ACT LOCAL Marketing for Small Business PodcastBy Kalynn Amadio: Business Marketing Strategist, Author and Speaker

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