From Leads to Leases - Senior Living Marketing and Sales

#15 Embracing Extended Golden Years: Addressing Long-Term Care in an Age of Increasing Senior Longevity

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Summary

The conversation explores the challenges and opportunities of embracing extended golden years and addressing long-term care in an age of increasing senior longevity. The two main themes discussed are financial hurdles and technological advancements. The economic hurdles include the need for savvy financial planning to ensure that retirement savings last as long as the extended lifespan. The technological advancements focus on the complexities and opportunities of seniors navigating the digital world, including the digital divide, adaptation and usability challenges, privacy and security risks, and healthcare technology gaps. The conversation emphasizes the importance of senior living communities adapting to meet the evolving needs of seniors and providing support in financial planning and tech savviness.


Takeaways

  • Advancements in healthcare and wellness are extending lifespans, leading to a remarkable era of extended golden years for the baby boomer generation.
  • Financial planning is crucial to ensure that retirement savings last as long as the extended lifespan, with housing, healthcare, and living expenses being major considerations.
  • Seniors face challenges in navigating the digital world, including the digital divide, adaptation and usability issues, privacy and security risks, and healthcare technology gaps.
  • Senior living communities need to adapt to meet the evolving needs of seniors, providing support in financial planning and tech savviness and creating environments where longevity is celebrated and residents can live better.
  • Personalization and tailoring services to individual preferences and needs will be critical in meeting the evolving needs of seniors in the future.


    • Chapters

    00:00 Embracing Extended Golden Years: Challenges and Opportunities

    03:03 Navigating Financial Hurdles in Extended Golden Years

    11:48 The Complexities and Opportunities of Seniors in the Digital World

    14:12 Data Privacy & Security Risks for Seniors

    17:55 Wrap-up

    19:20 Connect with Us

    ...more
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    From Leads to Leases - Senior Living Marketing and SalesBy Jerry Vinci
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