From Stuck to Scaling: How Industrial SMEs Can Thrive with AI, CRM & Smarter Sales Strategies | Fabio Danze Montini

Discover how small and medium-sized industrial businesses can break through growth barriers and scale successfully with the right mix of strategy, sales intelligence, and AI-driven tools! In this exclusive interview from the Thomas Ross's SOAR Inc. x Workplace AI series, we sit down with Fabio Danze Montini, founder of FTM Industrial Sales & Marketing and creator of the FDM Method™, a proven approach that helps companies increase sales by 30%+.

🎯 What You’ll Learn in This Episode:

• The BIG differences in sales culture between Europe and North America — and how SMEs can catch up.
• Why AI isn’t replacing salespeople, but salespeople who use AI will replace those who don’t.
• How Fabio’s proprietary K2B (Knowledge to Business) system transforms technical know-how into scalable commercial success.
• The truth about CRMs: why most fail, and how to build a CRM culture that works.
• Why Fabio invented the term “Market Selling” — blending digital marketing with hands-on sales outreach.
• How one 84-year-old sales legend beats 30-year-olds at the digital game!

💡 Key Takeaways for B2B Sales & Industrial Marketing Pros:

• Modern sales teams need both analog and digital firepower — LinkedIn, email automation, and AI-enhanced CRMs are game-changers.
• Stop chasing cold leads — focus on staying top-of-mind with the 97% of contacts who aren’t ready yet through automated touchpoints.
• Sales productivity hacks: how voice-to-CRM tools, real-time transcription, and AI summarizers save 90% of your admin time.
• How to turn knowledge into revenue by organizing your customer data, segmenting your audience, and delivering the right message to the right person at the right time.

🛠️ Tools & Techniques Mentioned:

• LinkedIn for B2B outreach
• Email automation & segmentation
• CRM platforms with AI integration
• Conversational AI coaching
• Workplace AI & AI-assisted lead generation

👨‍🏫 About Fabio Danze Montini:
With over 35 years of experience, Fabio is a recognized authority in industrial sales transformation, leading digitization efforts for SMEs across Europe. His FDM Method™ combines strategic marketing, technology, and high-performance training to help companies dominate their markets rather than simply compete.

🌐 Connect with Fabio:

• Website & Free Sales Diagnostic: https://fabiodanze.com
• LinkedIn: https://linkedin.com/in/fabiodanze

📈 Who Should Watch This?

• Industrial business owners and sales leaders looking to modernize
• B2B marketing professionals targeting manufacturing clients
• Sales reps ready to future-proof their careers with digital tools
• CRM implementers and AI enthusiasts in the B2B space

🔔 Subscribe for more insights on industrial AI, sales growth strategies, and the digital transformation of SMEs. If you’re ready to stop being reactive and start scaling, this is your roadmap.

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