On this episode of the Paal15 Podcast, Matt Gray is joined by Werner Moison and Jesse Muller to discuss all the things that can impact an MSP as they launch a proposition to market.

Technology companies might be tempted to go fully into "new year, new proposition" mode. But it pays to look further into the future, making sure your proposition launches are properly accounting for new trends, industry changes or upcoming regulatory frameworks.

In this episode, we discuss what MSPs and technology companies should be looking out for before they go to market. Where can they spot opportunities to launch before anyone else? What can they learn from the surprise availability of Copilot for MSPs? How should they build upon what hyperscalers provide them to ensure their launches are beating the competition?

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