What if I told you the version of you that built your practice to where it is today is actually the same version holding you back from the next level? In this raw, honest episode, I'm sharing my 17-year leadership evolution—including the parts I'm not proud of.

From starting with zero strategy and pure mission-driven passion, to the scarcity mindset that made me hoard everything, to accidentally abdicating my CEO role by outsourcing too much, to the breakthrough moment that took me from $600K stuck to seven figures—this is the real, unfiltered story of how leadership identity shapes business growth.

In This Episode:

- The 4 leadership identity phases every practice owner cycles through

- Why your business growth equals your leadership growth

- The scarcity trap that kept me stuck at year 5

- How outsourcing became abdication (and cost me years)

- The strategic shift that broke through the revenue plateau

- Permission to be imperfect while you evolve

Perfect for: Group practice owners stuck at a revenue plateau, solo practitioners ready to scale, and any therapist-turned-business-owner struggling with the identity crisis between helper and CEO.

ABOUT YOUR HOST:

Cecilia Mannella is a leadership coach for therapists and wellness practice owners with 25 years as a mental health practitioner and 17+ years building her group practice from solo therapist to seven-figure success. She's lived through every leadership identity phase herself and now helps Canadian therapists navigate their own leadership evolution to scale sustainably.

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