The Future Herd

15: Who Gets Close, Who Gets In, with Jordyn Domio


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Jordyn Domio reframes a familiar concern in agriculture—the question of the “next generation”—by shifting attention to something more immediate and less discussed: proximity.

Who gets close enough to the industry to understand it? To see themselves in it? To be taken seriously before they’ve earned it on paper?

This episode moves away from abstract conversations about labour shortages and recruitment, and instead examines the everyday conditions that shape participation. The informal exposures, early invitations, and small acts of recognition that determine whether someone is brought in—or never considers agriculture at all.

What emerges is a quieter but more consequential reality: the future of the sector isn’t waiting to be filled. It’s already being shaped by who is allowed to get close.

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The Future HerdBy Metaviews Media Management Ltd.