Tea Time With Tech Marketing Leaders

#151: Navigating CRM Challenges: Optimizing Marketing Efforts and Lead Nurturing for Sales Success


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In this episode, our host Kerry Guard is joined by Miad Moussawi, the VP of Marketing at Synsaber, as they delve into the dynamic world of tech marketing.

 With over 17 years of industry experience, Miad shares insights into product alignment, the significance of flexible marketing efforts, and the pivotal role of customer feedback in shaping successful marketing strategies. From discussing the evolving cybersecurity industry to navigating the complexities of CRM systems and collaboration between marketing and sales teams, Miad's expertise offers a treasure trove of knowledge for tech marketers.



Synsaber

Miad Moussawi on LinkedIn

Full transcript on MKG Marketing






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Tea Time With Tech Marketing LeadersBy Kerry Guard

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