Anyone who has stopped drinking — either temporarily or permanently — knows the decision is often met with questions, curious looks, or after-school special-style challenges. It can be enough to make you throw in the proverbial cocktail napkin. But Chris Marshall, the visionary behind Sans Bar, wants to make it easier.

Sans Bar, billed as the first alcohol-free bar in Texas, is inspired by Marshall's personal and professional experiences watching people struggle with alcohol. Marshall being a recovering alcoholic himself, also spending years as a substance abuse counselor, witnessed first-hand the damage that alcohol could cause. In addition to Austin, Chris also hosted pop-ups in places like LA, Portland and Kansas City.

Sober bars, although they've been gaining attention in New York, have typically not worked in America, and Marshall wants to change that. His goal is to have a Sans Bar in every city and Sans Bar brand drinks in stores, to be the Starbucks for the sober-curious era

Other Resources:

The rise of the sober curious: having it all, without alcohol The sober curious movement: Everything you need to know