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1538: B2B Marketing Alignment, Focus, and Navigating Complexity with Kathy Floam Greenspan
Kathy Floam Greenspan is a veteran B2B marketing expert with over 25 years of experience helping organizations align marketing with real business outcomes. As president of POM Agency, she is passionate about cutting through the noise in fast-moving industries like tech, cybersecurity, and government contracting. Kathy specializes in helping lean marketing teams deliver impactful results […]
The post 1538: B2B Marketing Alignment, Focus, and Navigating Complexity with Kathy Floam Greenspan first appeared on Marketer of the Day with Robert Plank.
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By Robert PlankKathy Floam Greenspan is a veteran B2B marketing expert with over 25 years of experience helping organizations align marketing with real business outcomes. As president of POM Agency, she is passionate about cutting through the noise in fast-moving industries like tech, cybersecurity, and government contracting. Kathy specializes in helping lean marketing teams deliver impactful results […]
The post 1538: B2B Marketing Alignment, Focus, and Navigating Complexity with Kathy Floam Greenspan first appeared on Marketer of the Day with Robert Plank.