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In this podcast, Frazer and Marcus discuss some of the headline themes from the FuturePrint Vision Survey which was conducted between the end of November 16 to December 2, 2023. 

156 people from over 30 countries completed the survey and respondents mostly came from print technology businesses and print production businesses.

Results revealed that AI, Sustainability, and Skills Shortages are the defining issues of 2024, while unprecedented geopolitical events continue to have a significant impact on confidence within the print sector. Indeed, many people believe this level of volatility will become normalised.

But with Drupa taking centre stage in 2024, what impact will this have as a stimulus for growth and opportunity? What role will technology be playing in the future etc? How has buying behaviour changed, and has marketing strategy shifted enough to match this trend?

We discuss these issues and more as we launch the report and survey! Much of the analysis is our opinion, and we welcome feedback and the opinions of others, so do get in touch.

If you are interested in receiving a free copy of the report, please complete this form.

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We hope to see you at one of our future in-person events:

FuturePrint TECH: Industrial Print: 21-22 January '26, Munich, Germany