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From dirt tracks to dive bars, Jennifer and Laura share their unlikely paths to Schaeffer’s, North America’s oldest lubrication company. Hear how a 19th-century candle and soap maker evolved into a modern lubrication powerhouse—and why they’re finally embracing marketing after nearly two centuries of boots-on-the-ground success.
From dirt tracks to dive bars, Jennifer and Laura share their unlikely paths to Schaeffer’s, North America’s oldest lubrication company. Hear how a 19th-century candle and soap maker evolved into a modern lubrication powerhouse—and why they’re finally embracing marketing after nearly two centuries of boots-on-the-ground success.