Facebook advertising promises to send more users to your page so they can like and interact with your content. But is it all that it appears to be? Derek Muller recently demonstrated in a video that Facebook advertising is not that much different to click farms in the sense that the likes generates from the advertising do not translate in to valuable interactions with your page. Steve and Ben discuss the issue of Facebook’s advertising platform, and whether or not the social media giant may need to tweak its algorithm further to provide better results for the end user.