Today we are happy to welcome José del Barrio, Founding Partner of Samaipata. Before joining the early-stage pan-European VC fund, José was the co-founder of La Nevera Roja, the leading food-delivery platform in Spain, which sold to Rocket Internet for $100 million in 2015. José has also worked at PWC and Accenture in Strategy and M&A Advisory.

In this episode you’ll learn:

* VC Brand building from one of the best brands in the space

* Why you must build your brand for founders and not LPs & how to balance personal and firm brand

* What’s behind Samaipata’s ethos of go beyond, think big and stay real

* How José thinks about building LP relationships from first touch to conversion and beyond

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