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Relevance, Marketing, Business, Value, Messaging
Summary
Value is always in the eyes of the beholder. We’ll look at that in our Thought of the Day. And in our interview segment, Bill Cates reveals the immense importance of relevance--or as he calls it, “radical relevance”--in today’s marketplace. That and more on today’s show.
Bob’s Thought of the Day
We’ll explore:
Interview with Bill Cates
You’ll discover:
Click to Tweet
Interview Links
TheReferralCoach.com
Radical Relevance: Sharpen Your Marketing Message, Cut Through the Noise, Win More Ideal Clients by Bill Cates
Beyond Referrals: How to Use the Perpetual Revenue System to Convert Referrals into High-Value Clients by Bill Cates
The Cates Academy
Bill’s Blog
Bill’s Speaking page
Connect with Bill on Facebook
Connect with Bill on LinkedIn
Follow Bill on Twitter
Bill’s YouTube channel
Resources
Endless Referrals: The Go-Giver Way 2-Day Workshop
Order The Go-Giver Influencer
Sell The Go-Giver Way Audio Program
GoGiverSalesAcademy.com
The Go-Giver Leader
TheGoGiver.com
GoGiverSpeaker.com
Burg.com
How to Post a Review
4.8
134134 ratings
Relevance, Marketing, Business, Value, Messaging
Summary
Value is always in the eyes of the beholder. We’ll look at that in our Thought of the Day. And in our interview segment, Bill Cates reveals the immense importance of relevance--or as he calls it, “radical relevance”--in today’s marketplace. That and more on today’s show.
Bob’s Thought of the Day
We’ll explore:
Interview with Bill Cates
You’ll discover:
Click to Tweet
Interview Links
TheReferralCoach.com
Radical Relevance: Sharpen Your Marketing Message, Cut Through the Noise, Win More Ideal Clients by Bill Cates
Beyond Referrals: How to Use the Perpetual Revenue System to Convert Referrals into High-Value Clients by Bill Cates
The Cates Academy
Bill’s Blog
Bill’s Speaking page
Connect with Bill on Facebook
Connect with Bill on LinkedIn
Follow Bill on Twitter
Bill’s YouTube channel
Resources
Endless Referrals: The Go-Giver Way 2-Day Workshop
Order The Go-Giver Influencer
Sell The Go-Giver Way Audio Program
GoGiverSalesAcademy.com
The Go-Giver Leader
TheGoGiver.com
GoGiverSpeaker.com
Burg.com
How to Post a Review
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