Roar Rising

157: The Bitter Soul Behind the Business


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What do you do when obedience feels heavy, the fruit is slow, and the thing God called you to build starts exposing every weak place inside of you?

In this episode, Heather unpacks the difference between bitterness toward God and bitterness of soul before God. Looking at Hezekiah, Hannah, Naomi, Peter, David, Job, Jeremiah, and even Jesus, this conversation confronts the hidden side of carrying a calling: grief, pressure, disappointment, pruning, waiting, fear, exhaustion, and the temptation to quit.

This is not a soft conversation about "finding your purpose." This is a call to stop pretending, stop performing, and bring the raw places of your soul before the Lord. Because sometimes the heaviness of building does not mean you missed God. Sometimes it means He is refining the woman who will have to carry what she prayed for.

If you are building a book, podcast, ministry, business, message, or movement, this episode will challenge you to stop hiding behind confusion and finally take the next obedient step.

If you know your book or message is supposed to reach more people, but you have not known how to turn it into a clear path that creates trust, sales, and momentum, start with the 7 Day Book Sales Reset.

Go to resistandroar.com and take the next step.

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Roar RisingBy Heather Sudbrock

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