Startup Stories - Mixergy

#1573 What is it like to become a first-time software founder?


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We read a lot about entrepreneurs who are building SaaS companies and Ethan is someone who said, “I’m going to jump in and try it out.”
Ethan Sigmon is the founder of SocialInsight.io, a software that helps you manage your Instagram marketing.
I want to talk to him about what it was like to become a first-time software entrepreneur. It wasn’t as easy as it seemed and it wasn’t a disaster either. It was a story that’s a lot more common and I want to learn from it.

Ethan Sigmon is the founder of SocialInsight.io, a software that helps you manage your Instagram marketing.

Sponsored by

needls – needls is the easiest and most effective way to advertise on Social Media. The needls ad platform allows businesses to automatically create, target and optimize digital ads across Facebook and Instagram, and in turn, determines the perfect target audience for these ads by monitoring social media conversations in real time. Using its proprietary intent engine and AI, needls identifies buying signals within posts, tweets and status updates, then delivers ads directly to these individuals.

Mailshake – Mailshake is an easy-to-use way of taking away the pain point of high volume emails while still being personal and not ending up in the “promotions” tab in Gmail. Use it as a biz dev tool to reach out to prospects on your target customer list. Mailshake is light weight and low cost email software for marketers and sales folks.

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Startup Stories - MixergyBy Andrew Warner