• Imagine being a Republican elected to Congress in 1978 during Jimmy Carter's presidency
• The Republican caucus was full of well-intentioned but beaten-down members who had been in the minority too long
• Newt Gingrich faced repeated setbacks in trying to gain a majority in Congress
• Despite election losses in 1980, 1982, and 1984, Gingrich and his allies chose a path of cheerful persistence
• Gingrich wrote in "The Making of a Majority" that cheerful persistence was a survival skill
• They worked cheerfully every day to accomplish what they could and adjusted when faced with failures
• In today's shifting political landscape, the lesson remains: succeed by cheerfully persisting, shaking off losses, and focusing on what we can control
• Our strength lies in our ability to adapt, fight, and cheerfully persist – this is our Winning Edge

For more insights on navigating political challenges, refer to the accompanying one-page PDF.

Winning Edge gives you the tools you need to lead and influence in the political and policy arenas. Every other week, Winning Edge releases short (approximately 5-minute) spots—or “snacks”—focused on one of four areas: fundraising, media, policy, or persuasion.

For more, visit our website: www.thecommonwealthpartners.com.