People don't buy from corporations and they don't support organizations. People buy because of emotion and they support the causes they are passionate about.

16 - Creating Brand Affinity: Kyle Washburn from Wistia

Hosted by best-selling O’Reilly author and tech thought leader Ken Yarmosh, Digital Innovator is your place for insight into the world of better remote work, technology, apps, tools, and more. Ken has lead global remote teams for over a decade, built chart-topping apps, created startups backed by leading VCs, and pioneered innovations at Global 1000 companies. Episodes provide both strategies for leaders and tactics for those in the remote and hybrid work trenches.

Share 16 - Creating Brand Affinity: Kyle Washburn from Wistia

Sign up to save your podcasts

16 - Creating Brand Affinity: Kyle Washburn from Wistia

16 - Creating Brand Affinity: Kyle Washburn from Wistia