Mark Thomas is Vice President of Marketing & Alliances at Ridecell, who claims to be the mobility platform to launch & scale successful subscriptions, short-term leases, carsharing & ridesharing services.

We had a wide-ranging discussion around all things shared mobility including the different business models, the importance of operational and pricing optimization, and the different ways in which Ridecell supports their customers.

Music credit: Slow Burn Kevin MacLeod (incompetech.com)