The Training Table

16. Speaking Engagements, Two-Brain Business Summit


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Summary

In this conversation, Nick and Chris discuss their experiences with speaking engagements and the topic of non-slimy sales. Nick shares his experience speaking at a coaches congress in Sweden and highlights the importance of tailoring his speech to the local audience. He emphasizes the need for sales meetings in the gym industry and the importance of approaching sales from a place of help rather than just making a sale. The audience's biggest takeaways include the understanding that sales can be done without being slimy and the importance of building relationships with clients. They also discuss the negative impact of pushy sales tactics and the importance of trust in the sales process. In this conversation, Nick and Chris discuss sales tactics, speaking engagements, and the importance of providing an exceptional experience for gym members. They emphasize the need for authenticity and avoiding skeezy sales tactics. They also highlight the upcoming Two-Brain Summit and the topics they will be speaking about. Chris focuses on the concept of unreasonable hospitality in the microgym industry, while Nick discusses the importance of building relationships with members. They both stress the value of recognizing strengths and weaknesses and getting help from others to provide the best possible experience for clients.


Takeaways

  • Avoid skeezy sales tactics and focus on authenticity.
  • Provide an exceptional experience for gym members to encourage loyalty and referrals.
  • Recognize your strengths and weaknesses and get help from others to provide the best possible service.
  • Building relationships with members is crucial for long-term success in the microgym industry.

  • Chapters


    00:00 Introduction and Birthday Wishes

    01:07 Speaking Engagements: Sweden and Two-Brain Business Summit

    04:11 Nick's Public Speaking Experience

    07:18 Nick's Topic: Non-Slimy Sales

    09:01 Audience Takeaways from Nick's Speech

    10:35 Approaching Sales in the Gym Industry

    13:57 Sales as the Beginning of a Relationship

    15:24 Helping People and Referring Them Elsewhere

    21:31 Skeezy Sales Tactics

    22:28 Sales at the Two Brain Summit

    23:14 Speaking Engagements

    24:11 Unreasonable Hospitality in the Microgym Industry

    25:14 Creating Powerful Moments

    26:10 Building Relationships with Members

    29:32 The Third Place

    31:01 Providing an Experience

    32:54 Recognizing Strengths and Weaknesses

    36:02 Continuation of the Relationship

    38:03 Getting Help from Others

    41:32 The Importance of Providing Experiences

    42:53 Upcoming Speaking Engagements

    43:27 Two-Brain Summit

    44:01 Conclusion


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    The Training TableBy Nick Habich and Chris Plentus