A considerable part of the covid response by many governments around the world has consisted of pervasive attempts at changing the public's behaviour. This is to be expected, at least in part - wash your hands, keep your distance, wear a mask - these seem like fairly sensible measures to combat the spread of a respiratory virus. However, the extent to which these behaviour change measures have been implemented - not only by governments, but corporations, international organizations, and of course, the mainstream media - is highly disconcerting. 

This episode of The Crossroads Podcast takes a closer look at the behaviour change agenda and why the powerful are trying to shape the way we think. 

References:

• Sky News on Covid passports: https://news.sky.com/story/covid-19-nhs-app-to-be-used-as-coronavirus-passport-for-international-travel-grant-shapps-confirms-12289071
• Is Lockdown's Biggest Fan a Communist? https://www.dailymail.co.uk/news/article-9508159/IAN-GALLAGHER-lockdowns-biggest-fan-communist.html
• The Human Behaviour Change Project https://www.humanbehaviourchange.org/
• New AI System Will Help us Discover the Most Effective Behaviour-Change Strategies https://theconversation.com/new-ai-system-will-help-us-discover-the-most-effective-behaviour-change-strategies-100057
• Social Engineering https://en.wikipedia.org/wiki/Social_engineering_(political_science)
• Options for Increasing Adherence to Social Distancing Measures: https://assets.publishing.service.gov.uk/government/uploads/system/uploads/attachment_data/file/887467/25-options-for-increasing-adherence-to-social-distancing-measures-22032020.pdf
• SAGE Journals paper on Problem-Reaction-Solution https://journals.sagepub.com/doi/10.1177/2158244018762999
• Cory Morningstar Twitter thread https://twitter.com/elleprovocateur/status/1387177500304977923
• Pandemic Action Network: https://pandemicactionnetwork.org/
• It's Time to Pandemic-Proof the World: https://pandemicactionnetwork.org/its-time-to-pandemic-proof-the-world-a-2021-agenda-for-action/

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