With over 30 years of experience in higher education advancement, David Lively has directed successful development strategies across five comprehensive fundraising campaigns. Lively joined Northwestern University in January 2012 and in his current role managed "We Will. The Campaign for Northwestern," a $6.1 billion University-wide fundraising campaign. At Northwestern, he oversees a team of 60 development professionals responsible for principal gifts, regional and international major gifts (including offices in New York and San Francisco), and gift planning.

Lively earned a bachelor's degree in history from Southern Methodist University, a master's degree in history from Colorado State University, an MBA from the University of Denver's Daniels College of Business, and a certificate from the Management Development Program at Harvard University's Graduate School of Education. In April 2017, he authored Managing Major Gift Fundraisers: A Contrarian's Guide (published by CASE).