<div>The criteria that determines when a lead is handed over to the sales team for direct contact is broken!  Today Business Marketer Dave Stevens speaks to Senior Director of Group Marketing and Communications at Deltatre Jason Bradwell.</div>

The criteria that determines when a lead is handed over to the sales team for direct contact is broken! Today Business Marketer Dave Stevens speaks to Senior Director of Group Marketing and Communications at Deltatre Jason Bradwell.

The criteria that determines when a lead is handed over to the sales team for direct contact is broken!&nbsp; Today Business Marketer Dave Stevens speaks to Senior Director of Group Marketing and Communications at Deltatre Jason Bradwell.

164: Why MQLs Still Matter

A podcast for B2B marketing people who want to get on and stay ahead in the toughest profession in business.


Insight and inspiration from B2B marketers on a key current topic, advice from experienced CMOs on how to climb the career ladder, and top networking tips.


Theory and practical provided by the Business Marketing Club - a network for B2B marketers run by B2B marketers for passion, not profit.


For more information visit <a href="http://www.businessmarketingclub.org.uk">www.businessmarketingclub.org.uk</a>

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Marketing

A podcast for B2B marketing people who want to get on and stay ahead in the toughest profession in business. Insight and inspiration from B2B marketers on a key current topic, advice from experienced CMOs on how to climb the career ladder, and top networking tips. Theory and practical provided by the Business Marketing Club - a network for B2B marketers run by B2B marketers for passion, not profit. For more information visit www.businessmarketingclub.org.uk

A podcast for B2B marketing people who want to get on and stay ahead in the toughest profession in business.


Insight and inspiration from B2B marketers on a key current topic, advice from experienced CMOs on how to climb the career ladder, and top networking tips.


Theory and practical provided by the Business Marketing Club - a network for B2B marketers run by B2B marketers for passion, not profit.


For more information visit <a href="http://www.businessmarketingclub.org.uk" rel="noopener noreferrer">www.businessmarketingclub.org.uk</a>

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164: Why MQLs Still Matter

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