The Customer Experience Podcast

165. 3 Steps to Building a Collaborative Culture w/ Mark Rosenthal


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In one of his interviews at his current company, our guest said this to the CEO:

“If we're going to build an organization that truly earns the love of the customer by providing a consistent experience, we need to put the entire customer journey under one umbrella. We also need to train the team to be maniacally focused on the customer — to understand the market, the industry, and the players’ wants, needs, and wins — by training as a whole, not in silos.”

In this episode, I interview Mark Rosenthal, COO at HqO, about executing his vision to create a culture of collaboration. 

Why workers need to return to the city
How Mark transitioned from VP to CRO to COO
How an argument helped shape his defining moment as a leader
What Mark does to stay engaged with the customer team
What the three keys to a collaborative culture are at HqO



Check out these resources we mentioned:
Mark Rosenthal on LinkedIn 
HqO 
Waze 



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